After some debate, the Board of Governors endorsed a more economical plan to implement a new brand for the bar along with a slogan specifically aimed at members. A redesign of the organization’s member services brochure is also on tap.
Specifically, $17,500 will be trimmed from the approximately $116,000 branding project, with much of the savings coming on the marketing side, according to Public Image Committee member Kevin J. Palmersheim.
See Board of Governors calls on Supreme Court to approve UPL petition
